Inspired by the Armory’s vibrant restaurant scene, I designed a set of matchbooks for Fielding’s, Tune Up, and Sky Shed, each crafted to capture the unique spirit of its space while still feeling like part of the same family. Fielding’s Gatsby inspired Art Deco, Tune Up’s western underground spirit, and Sky Shed’s airy mountain feel. Each informed distinct visual choices across typography, color, and illustration. From thoughtful layouts to the tiny finishing touches that make matchbooks feel collectible, this set was created to be both functional and memorable, small but impactful brand moments guests love to take home.